Personal branding – define your purpose

Personal branding – define your purpose

First you need a long-term vision. What difference would you like to make to the various audiences that are important to you, personally and professionally, and what values would you like to embody? Ask yourself how and why you have lived the life you have, and look...
The importance of online personal branding

The importance of online personal branding

In the next three or four posts I will talk about personal online branding. Recruiters graze across LinkedIn and other job sites looking for the right fit. What they professionally and personally derive from your and other sites is your ‘brand’. Personal...
Labour hire agencies

Labour hire agencies

This is work completed at a site through a recruitment agency. This is referred to as ‘labour hire’ in the skilled and unskilled labour trade. Sometimes it’s called contract or temp work. In this arrangement, the agency becomes your employer and may...
Show achievements in your resume

Show achievements in your resume

I keep banging on about this because it’s so important. Recruiters and employers don’t much care for a list of duties. They want to know whether you were good at your job. Did you hit targets? Did you contribute new ideas? – if so, what were they?...
Is it great to connect? The many lies of LinkedIn

Is it great to connect? The many lies of LinkedIn

This story was written by Thomas Mitchell, the Sydney Morning Herald Culture reporter and it’s a beauty. I write and produce LinkedIn sites and they have sometimes got people work. When I say ‘sometimes’ I mean infrequently. Unless you have a unique...
Fake jobs online

Fake jobs online

Adelaide is the home of fake jobs. They are listed by unscrupulous recruiters to gather contact details from executives to sell clients too. It’s hard to tell how many fake jobs there are advertised in South Australia, because 80 per cent of employers and...